Don’t leave the math to the finance department
I’ve heard a lot of marketers tell me they want to be more “strategic” and yet I have seen a lot of marketers all too…
I’ve heard a lot of marketers tell me they want to be more “strategic” and yet I have seen a lot of marketers all too…
A discussion with an elearning course client reminded me that “What’s in it for me?”, from the learner’s perspective (therefore, What’s in it for them?…